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Contents
Part 1 – Business System
1.    Nature of Business
2.    Evolution of Business
3.    Launching a Business Enterprise
Part 2 – Ownership of Business Firms
1.    Sole Proprietorship and Partnership
2.    Joint Stock Company
3.    Co-Operative Organization
4.    Ownership Organization Decision
Part 3 – Company Management
1.    Organs of Company Management
2.    Pattern and Problems of Company Management
3.    Company Meetings and Resolutions
4.    Company Office – Its Organization and Management
Part 4 – Principles of Management
1.    Nature of Management
2.    Development of Management Thought
3.    Functions of Management
4.    Managerial Planning
5.    Organising
6.    Staffing and Directing
7.    Controlling
8.    Scientific Management
Part 5 – Production Function of Management
1.    Plant Location
2.    Production Planning and Control
3.    Work Improvement and Work Measurement
4.    Material Management
5.    The Economies of Size
Part 6 – Personnel Function of Management
1.    Personnel Selection and Development
2.    Employee Remuneration
3.    Industrial Relations
4.    Productivity and Labour Welfare
5.    Industrial Psychology
Part 7 – Marketing Function of Management
1.    Marketing Functions
2.    Pricing Policies
3.    Channels of Distribution
4.    Salesmanship and Advertising
5.    Insurance and Transport
6.    Organised Commodity Markets
7.    International Marketing
Part 8 – Financial Function of Management
1.    Financial Planning
2.    Methods of Financing
3.    Institutional Financing of Industry
4.    The Securities Market (Including Stock Exchange)
Part 9 – Business and its Environment
1.    Social Responsibilities of Business and its Environment
2.    Rationalisation and Automation (Business, Firm, Industry and Technology Change)
3.    Business Combinations and Monopoly
4.    Government and Business
5.    Public Enterprise
6.    Public Utilities
Index
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Author Details
Y.K. Bhushan, M.Com, (Delhi), M.B.A. (Indiana, U.S.A)
F.I.S.T.D., F.I.M.C., F.I.I.B., M.I.M,
Fulbright Golodedz Fellow 1965-1966,
Vice Chancellor – ICFAI University, Meghalaya,
Chairman – Federation of Universities of ICFAI (FedUni)
Senior Advisor and Head – IBS Mumbai
Former Director of NMIMS, Mumbai
Former Faculty – S.R. College of Commerce, Delhi
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