............................................................................................................................. Book Descrikption A comprehensive and authentic Text Book on Strategic Management for MBA & other professional Course • This Book is advanced and in-depth work on the subject, which meets the requirements of professional and academic courses at higher level. • Lucid presentation of complex and advanced subject matter will help the students in easy understanding. • The concepts are explained with number of diagrams for clear understanding of subject matter. • The Key Terms and their meaning in brief are given at the end of each chapter. • The ‘Choose Correct Answer’ Questions are given at the end of the book for practice of the subject and its answers are also given. • The Theoretical Review Questions covering all aspects of the subject are given at the enf of each chapter. • Number of live Case Studies are duly incorporated. ............................................................................................................................. Contetns Part One TEXT 1. Overview of Strategic Management 2. External Environment Analysis 3. Internal Organization Anaylsis 4. Strategic Planning 5. Strategy Formulation 6. Organization Redesign 7. Strategy Implementation and Control 8. Social Responsibility, Corporate Governance and Synergy 9. Business Portfolio Analysis 10. Reaching Strategic Edge 11. Marketing Management Strategies 12. Financial Management Strategies 13. Cost Management Strategies 14. Operations Management Strategies 15. Human Resources Management Strategies 16. Risk Management Strategies Part Two CASES 1. SWOT Analysis of India IT Sector 2. SWOT Analysis of Bearings Manufacturer 3. Vision Statements 4. Mission Statements 5. Massive Growth of a Tiny Industry 6. Role Model in Power Sector 7. Fundamental Analysis 8. Company Analysis 9. Industry Analysis 10. Tata Steel’s Takeover of Corus and Its Strategic Objective 11. Synergy in Merger of Centurion Bank of Punjab with HDFC Bank 12. Turnaround of Whyte & Mackay 13. Turnaround of Visakhapatnam Steel Plant 14. Success Story of PSU 15. Implementation of ERP Project Project 16. Set up of New Strategic Business Units to tap Global Opportunities 17. Use of ERP to Optimize Resource Utilization in Oil and Gas Exploration 18. Cutting Costs to Fight Price Rise 19. Application of Theory of Constraints 20. Application of Theory of constraints to Improve Production 21. Strategic Cost Management in Car Manufacturing ............................................................................................................................. Author Details Sri. Ravi M. Kishore has studied Master’s Degree in Commerce in Sri Venkateswara University, Tirupathi and studied Bachelor of Laws in Acharya Nagarjuna University, Guntur. He is an Associate Member of the Institute of Cost and Works Accountants of India, Koltata and a Fellow Member of the Institute of Company Secretaries of India, New Delhi. He has studied Post-Graduate Diploma Courses in Personnel Management in Annamalai University. He has also completed ISO 9000 Quality Management Systems Auditor Course Conducted by Lloyd’s Register Quality Assurance, London. He has worked in medium and large manufacturing concerns for over 15 years in senior level management positions handling Finance, Accounting and Secretarial Functions. Presently he is practicing as a Management Consultant offering specialist services to the corporate sector. ............................................................................................................................. |